The Territory turns purple for World Elder Abuse Awareness Day

WEAAD is an opportunity for individuals, families, groups and organisations to speak out against elder abuse.

Published: 22 May 2025
  • nt
  • 22 May 2025
  • COTA NT

By doing something purple in June and telling people ‘why’, you’ll link into the world-wide elder abuse campaign for WEAAD.

Whether it is making a purple cake for morning tea at work, giving purple flowers to an older person, or wearing purple to work – no attempt at raising awareness is too small.

  • organise or promote a purple themed picnic or sausage sizzle in your park.

  • organise and promote a purple themed awareness-raising walk.

  • invite a guest speaker to discuss the issue of elder abuse.

  • wear purple to work during the week leading up to the 15th of June.

  • use purple lighting in your community to highlight the issue of elder abuse.

  • create an awareness display in your workplace, school, council, library or shopping centre.

  • use purple balloons at a purple themed morning tea at your workplace.

  • use social networking such as Facebook and Twitter – change your profile picture to purple.

  • include the WEAAD logo and information on your email signature during June.

Find resources at the link below.